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9 Authentic Lessons for Entrepreneurs from Shark Tank


Over the past few years, you could say that Shark Tank has become one of the best sources of education for entrepreneurship. If you were to watch every episode, you wouldn’t have a BA in business, but you would definitely have the knowledge needed to successfully build a business. Putting that knowledge into action is what differentiates between the greats and the rest.

To help you put that knowledge to use and become one of the “greats”, here’s a quick summary of nine important entrepreneurial lessons from Shark Tank. It’s on you to put these tips to use in your future pitches and business practices. Read more

The 5 Point Guide to More Leads, Social Fans, and Sales With Coupon Pop


Finding the most effective strategy to increase sales is difficult for every business. As you read this, there are hundreds of thousands of sales teams and entrepreneurs around the world trying to find a better way to increase sales for their business. Fortunately, site overlays, or what is more commonly referred to as a popup, have turned the tables on the difficult process of “increasing sales”.

Creating a ridiculously successful Coupon Pop is not a problem, but you’ve got to do your homework before launching the campaign. Today, I’ll be going over with you why you need a Coupon Pop, what the StoreYa Coupon Pop is, and of course how to get a successful campaign up and running, whether you are or aren’t using Coupon Pop already. 

Over the last couple of years we’ve seen that when the Coupon Pop is properly implemented, its success is almost as sure as two other things in life: taxes and death. Enjoy!

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9 Awesome eCommerce Podcasts Every Merchant Should Be Listening To


We are all pretty busy, right? As an ecommerce merchant, no matter if you are one day into the business or two years into it, you probably have your hands tied up with marketing, customer service, product development, working with suppliers, and more.

Those that want to improve their business, and turn it into a thriving, profitable venture tend to find ways to learn from others. One of the ways to do so is via great content. The problem is that we don’t always have enough time to take in content. Fortunately, the rise of podcasts has made it easier to take in great content. Because time is of the essence (might also be our most valuable resource) and because there are tons of podcasts, I have created a short list of the best podcasts for ecommerce merchants for your enjoyment (and education). Read more

12 Proven Ways to Increase Sales Today (and Not Break the Bank)


Sometimes all you want, is to increase your ecommerce sales. Is that too much to ask for? Honestly, it isn’t. You work night and day, and you want to see results from your hard work.

Being a small business on the internet is not easy. You have to go out every day and give it your all, and if you don’t, some other ecommerce merchant will gladly take your customers.

When you look for strategies to boost your sales, many times you get tips that do work, however they require either that you have lots of time on your hands, a big budget, or the ability to code. We’d like to give you a leg up on your competition. Heck, that’s what our apps are for.

In addition, here is a list of some great tactics that you can use to increase ecommerce sales, starting today. No coding and no big money needed. Just the right attitude and a good work ethic.
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This is Your ABC Guide to Dropshipping


eCommerce has changed consumers’ shopping habits. eCommerce has also changed the way companies and brands sell their products. Customer service and marketing are just as critical as ever. So what’s changed?

According to research by E-DSS.org, 22-33% of ecommerce merchants use dropshipping as their primary method of order fulfillment! Zappos began as a dropshipping company and both Amazon and Sears use dropshipping!

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5 Golden Rules: How To Use Images In Social Media


Winning at social media has had two sides: being social and sharing engaging types of digital media. Now is the time to welcome the third point: images. In fact, our brain can comprehend an image in 13 milliseconds (according to research from MIT). There is of course a right way to use images in social media.

As social media has advanced and become a better tool for marketers, it has also changed the way people take in news, information, and content in general. Say bye to the days of long text and hello to the days of visual media.

To kick-start your social media efforts into a new level of awesomeness, I’m going to go over with you how to use images in social media so that you can turn your social media effectiveness into something out of a Hollywood movie.

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6 Effective Ways To Use Vine and Snapchat For More eCommerce Growth


As an ecommerce merchant you are probably spending countless hours trying to generate more leads and sales from the big three (or four): Facebook, Twitter, Instagram, and Pinterest. We’ll be the first to say that those are definitely social media platforms that you want to work hard at, in order to create a special bond with fans.

However, there are two other social media platforms that you should start creating a presence on: Snapchat and Vine. Why? Snapchat is short and sweet. It’s a messaging version of Instagram focused on visuals as well, and Vine is the the place on the web for very short videos. The two platforms get the job done because both are simple solutions that enable brands to interact with consumers while they are on the go.

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9 Facebook Mistakes You Can’t Keep Making (and How To Fix Them)


Your Facebook page has the power to make or break your business. With the amount of time and content people take in while staring at their feeds, taking advantage of people’s tastes and attention span is your top priority. As hard as you are trying to do that, you might not even know that you are making common Facebook mistakes that’ll lead to a Facebook page that doesn’t help you sell or engage.

The current organic reach on Facebook is hovering at just above 2%! That is not great news, but it’s not the end of the world either. How do you get to more people? Read more

The 6 Pinterest Tools To Start Using Today


Here’s a fun fact: Pinterest users spend more than double on online purchases than other social media users. In addition, Pinterest users are also more likely to follow brands than they are to follow celebrities – one more detail that works in your favor as an ecommerce merchant.

The rise of Pinterest does not mean you should forget about your other social outlets, which are still crucial to success. They say you need a balanced diet when it comes to eating – the same is true for social media marketing. 

To help you keep that balance, while also thriving on Pinterest, I’ve put together a list of a few of the best tools that Pinterest users should be using. Read more

These 16 Growth Hacks are Too Effective to Pass Over

Growth Hacks for eCommerce

As an ecommerce merchant, one of your most challenging tasks and crucial ones is to grow your business. Creating growth via growth hacking (the fancy word for marketing that’s focused on growth) isn’t magic and it isn’t luck (although it does take a bit of that), rather a combination of innovation, knowing what your visitors want, and using different tactics to “connect” with your site’s visitors.

“Growth hacking is just GET USERS!” – Gary Vaynerchuk

Growth hacking for ecommerce sites is not just getting more consumers. Whatsmore, growth hacking for ecommerce has two sides: gaining new consumers and increasing the value of each and every one of you consumers.

I suggest you grab a cup of coffee and get ready to see how with some simple, yet effective growth hacks you can create rapid growth!

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