BigMen.co.uk used RenderTiger to create and test new AI-generated video ads alongside its existing Meta creatives.
During the test period, ads incorporating RenderTiger creative generated a 5.51x ROAS, compared with 3.47x from the existing ads.

The Challenge

BigMen.co.uk wanted to introduce more creative variety into its Meta campaigns without relying on a traditional production process for every new video.

Using RenderTiger, we created for the brand multiple AI-generated video ads around its products and messaging, then launched them using Traffic Booster alongside the creatives already running.

The Results

Ads incorporating RenderTiger creative delivered:

5.51x ROAS RenderTiger creatives

compared with:

3.47x ROAS Existing creatives

59% Higher ROAS

Ads incorporating RenderTiger creative generated a 59% higher ROAS than the existing creatives during the comparison period.

Creative Performance
Different RenderTiger concepts produced strong performance signals across the campaign.

RenderTiger Video 1

15.93x ROAS

This was the strongest-performing RenderTiger creative based on return during the test period.

RenderTiger Video 2

4.80x ROAS

This variation combined RenderTiger Video 2 with an existing carousel creative, showing how new AI-generated assets can be added to an established campaign rather than replacing everything already running.

RenderTiger Video 3

4.97% CTR

This video achieved the highest click-through rate among the ads tested, showing strong engagement with the creative.

More Creative, Faster Testing

The value of RenderTiger is not just producing one new video.

It gives ecommerce brands a faster way to create and test multiple concepts across different products, messages, presenters, and formats.

Instead of waiting on a full production process, brands can move from idea to live advertising test much faster, then use real campaign performance to decide what to create next.

The Takeaway

For BigMen.co.uk, RenderTiger provided a practical way to expand creative testing within an active Meta campaign.

During the test period, ads incorporating RenderTiger creative delivered a 5.51x ROAS compared with 3.47x from the existing ads, a 59% improvement.

The strongest RenderTiger creatives delivered both high ROAS and strong engagement, giving the brand multiple creative directions to build on.

Create More. Test More. Find What Works.

 

 

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