How to Create and Manage a Successful Facebook Store – Case Study

Social commerce is the name of the game today, and social elements are what everyone seeks in order to take part of it, and promote their Facebook page. Using StoreYa will provide each of your products with its own social elements – like, comments, FB share, pin it, G+, Tweet, and our ‘want it’ and ‘own it’ buttons which create a wishlist/ recommendation list. Each product will potentially generate its own wall, and with the average user having 130 friends – that means a lot of free advertising for your store.
For example: Nava Zahavi Facebook Store

Turning your fans into paying customers was never that close – offer your fans with a shopping experience inside Facebook, in the trusted environment where they naturally are, and have a direct personally way to hear their needs.
For example – Airwalk Facebook Store

Own your traffic. Facebook ads can get you very targeted traffic, but they are too pricy if you redirect that traffic out of Facebook and only ‘use’ it once. Having a Facebook store, enables you to take advantage of Facebook ads by reaching the same traffic again as it become your fan. Merchants are reporting on a great ROI for Facebook sponsored ads campaigns leading to their Facebook stores. If we take the above example of Nava Zahavi, she gained 400% ROI using Facebook ads that direct the traffic to her Facebook store.

Facebook ads - Campaign costs

Review the real time statistics of your store, analyze it, and improve your online sales accordingly. StoreYa provides you with friendly charts and tables of your most visited products & categories enabling you to analyse what is gaining most visits and optimize your Facebook store.

Facebook store - Dashboard statistics

Easily customize your Facebook page store to fit both your brand’s look & feel, and well… Facebook. Translate any button of the store for your targeted audience, and choose any currency you work with. For Example – Yala Facebook store

You can do it yourself. No design or coding skills required. No extra efforts for managing a second store.

Automatically import your online store to Facebook and have it re-synced on a weekly basis (or on demand). On the one hand, you do NOT need to start managing two stores, but on the other hand, you do have a friendly back-office for any adjustments you would like to do only on Facebook.

This is the entire import process –
Import a store to Facebook | StoreYa

Social commerce is the name of the game today
Turning your fans into paying customers
Own your traffic
Review the real time statistics
Easily customize your Facebook page store
You can do it yourself
Automatically import your online store to Facebook

Eyal Reich - StoreYa, COO

Eyal is the co-founder of StoreYa and a leader in social commerce. He has extensive experience in online marketing and project management. He is passionate about building amazing products that will grow your business!



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